Power Plan 2015
As market leaders and pioneers in the supply of blades and components to a dynamic and ever growing wind industry for over thirty years, we know what it takes to remain at the absolute forefront. Quick response to industry challenges and a clear vision for the future is an enduring legacy at LM Wind Power.
The Power Plan 2015 will take us further down this illustrious path to our desired destination as the industry's leading company turning wind into cost competitive energy.
A clean, efficient, well designed modern
LM Wind Power house governed by our guiding principles -
Quality,
Customer and
Cost, will chart the course of Power Plan 2015.
House of Strategy
The LM Wind Power house, which we like to call the
'House of Strategy', is built on unshakeable foundations that will define the future of our business. A sustainable future characterized by values, adaptability, and of course quality and cost.
The clear and transparent walls of our three strategic rooms -
Value Chain Positioning, Enterprise Development & Cost Efficiency and Customer Focus & Innovation are designed to strike the best balance. This balance will enable us to retain our industry leading position as a modernized, integrated, efficient industrial enterprise.
- Value Chain Positioning - The first of our strategic rooms is designed to strengthen our core business by enabling us to expand our business portfolio, products and services.
- Enterprise Development & Cost Efficiency - The second strategic room will allow us to reduce cost and develop ideas through direct cost reduction activities, global sourcing and supplier management.
- Customer Focus & Innovation - This is a dedicated room for the needs of our customers. This will encourage synergy, collaboration and innovation across the group to create unique selling points and standardizing our processes to reduce 'time to market'.
Our spacious but compact lobby, not only offers a glimpse into our Group's roadmap for strategic growth but also showcases our aspirations in shaping the global future of the wind energy business.
Our Mission
The statement that best reflects the LM Wind Power House and its aspirations sits right on top, on the ever expanding roof of the LM Wind Power Group.
The LM Wind Power mission
LM Wind Power is the world's largest manufacturer of blades, brakes and components. We strive to be the preferred supplier to the wind industry, respected for our superior design, technology and service making our customers more successful and wind energy more compelling.
Our Vision
Although we are a dynamic organization that constantly pushes the barriers of imagination and blade technology, our long term commitment to a sustainable future and a clean planet overrides everything we do. This unwavering commitment towards the community and the planet is something that we share with our equal partners in change, our customers and suppliers.
And
'Together we capture the wind to power a cleaner world.'